‘The Tribune-Chatterati” 15th.March.2010

Amitabh Bachchan became the ambassador for Gujarat some time back. And of course we have Rekha who has followed him there, can Rekha be far behind? May be he thinks his own charisma is fading. Now, the grapevine is Rekha will be walking the ramp to promote Patan Patola saris. It seems Modi is also pulling all Bollywood biggies to promote his state.
Patola are traditional double ikat silk produced in Gujarat. Patan is the only place in India where these expensive saris are produced. However, the designing of Patola saris is a dying art and the artisans are hoping that Rekha will once more make them fashionable.
He has roped in the melody queen Lata Mangeshkar to sing Jai Jai Garvi Gujarat when the state celebrates 50 years of its formation on May 1. Other celebrities will also appear in the video version that will be modeled on Mile Sur Mera Tumhara.